I'm a keeper.
I am the Design Assistant to the Promotions and Marketing Director for New York State's Public Information Office. My expertise lies in curating captivating visuals for a wide range of creative media campaigns, exhibits, and public initiatives designed for New York State. I've art directed many iconic projects including the New York State Fair, Summer at the Plaza, and was the lead designer for New York's cannabis legalization public awareness campaign - the first in the nation to air on public television. I've successfully collaborated with diverse teams and ensured seamless execution from concept to completion in print, tv, radio, and social media campaigns all across New York State with budgets set at several million dollars. I thrive on bringing creativity and strategic vision to the forefront.
Albany, NY
Check me out, I did cool stuff.
I pursued a Bachelor of Fine Arts in Graphic Design, delving into both established and emerging forms of media.
I earned a Master of Arts in Graphic Design and New Media from SUNY Oswego. This program served as a seamless extension of my undergraduate studies, enabling me to specialize in my chosen field. As a candidate for a Master's degree, I opted to delve into the exploration of existentialism in psychology and its impact on our artistic expressions.
While pursuing my Master of Arts degree, I had the privilege of working full-time in the graduate office. Under the guidance of a highly skilled Art Director, I received valuable mentorship and gained significant real-world experience.
Upon graduation, I joined GNF Marketing, an experiential marketing firm located in Westchester, NY. In this position, I served as a supporting designer working closely with the art director. Our portfolio featured prominent clients such as Ommegang Brewery, Mike + Ike, Nabisco, Autism Science Foundation, and Dobel Tequila. Our responsibilities encompassed crafting engaging product launch experiences for new products and orchestrating nationwide placements in stores.
In my present role, I serve as the Art Director for the New York State Office of General Services. I collaborate closely with the Governor's office and various state agencies to conceptualize and execute multi-million dollar media buy campaigns focused on public programs for the benefit of millions of New Yorkers.
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Always available for freelance work if the right project comes along!